Brand: Calm App
Audience: College students and young professionals

I wrote and revised a promotional video script for the Calm App focused on students and young professionals experiencing stress and burnout. The goal was to position Calm as a simple, accessible solution for improving focus, sleep, and mental well-being.

After peer review, I strengthened the opening hook, improved pacing, and clarified the call to action to increase engagement and message clarity. This project demonstrates my ability to write persuasive, audience-focused video content aligned with brand goals.